BLE Beacon Market To Flourish With A CAGR Of 22.0% From 2017 to 2025

BLE Beacon Market To Flourish With A CAGR Of 22.0% From 2017-2025

In line with a fresh market research report authored by Credence Research, “iBeacon Market(by Operating Platform (Open Source, Closed Source), By End-use (Retail, Public Facilities, Others)) Market – Growth, Potential Customers and Competitive Landscape, 2017-2025”, BTLE Beacon market is anticipated to thrive at a CAGR 22.0% from 2017 to 2025.

The entire report is out there at

Market Insights

Mobile and wireless communication technologies have emerged significantly during the past few decades. Continuing development of advanced cellular communication is estimated to grow even further in the upcoming years, observing adoption all over the different application. The retail industry is one such vertical consistently working towards making improvements to their buyer experience by employing newer engagement models. Some of them are engaging LED billboards, interactive billboards, and facial analytics/identification. This makes the retail industry greatly promising for customer engagement technologies similar to Beacon. BLE Beacon is one of the many wireless communication techniques developed in the present day using which the retail firms (outlet stores) can correspond with their prospects.

The Proximity Beacon Market has experienced substantial growth since its first arrival in 2013. BLE Beacon features Bluetooth low energy (BLE) and has been shown to be an effortless one-way communication channel. iBeacons are available for both open source and closed source platform and thus, can be used for an array of applications. What’s more, the installation and operating cost of BLE Beacon is very affordable making it a long term solution for the retail businesses, as a consequence further enhancing brand marketing. Companies are willingly using this new way of engaging their customers. Added to that, Perimeter Beacon finds its application in public areas for example, airports, automatic parking systems, navigation in the buildings and others to guide the people through giving right information instantly to their mobile phones.

Perimeter Beacon market is segmented depending on platform, end-use, and geography. On the basis of the platform, Smart Beacon is classed as open source Marketing Beacons and closed source iBeacon. Open source Smart Beacon usually are applicable for android platform, while the closed source Smart Beacon is deployed for IOS OS. According to the end-use segmentation, Marketing Beacons are sorted for retail, public area, and other applications. The other applications segment consist of indoor navigations and healthcare applications.

All over the globe, United States leads the overall Beacon market. Europe succeeds the North American Bluetooth LE Beacon market, in terms of revenue. Asia-Pacific is expected to emerge as the fastest boosting market for Proximity Beacon technology due to the big chance of the retail industry. Beacon market is supposed to grow significantly in Asia Pacific during the forecast period.

Competitive Insights:

Perimeter Beacon market remains in its nascent stage, with not many countries witnessing their use. The market comprises a huge number of producers, with most of them concentrating on designing energy efficient Perimeter Beacons based on open source platform. Bluetooth LE Beacon brands for example , Aruba (a Hewlett-Packard Enterprise Company), Estimote, Inc., Gimbal, Inc.,, Radius Networks, Inc., BlueCats, Blue Sense Networks, Glimworm Beacon, Sensorberg GmbH, and others are developing the technology by increasing battery lifespan and strengthening other technical specification for example , operating range. An additional significant strategy taken by the market players is building low-priced Smart Beacon for small retail divisions.

Major Trends

Continue efforts by the retail industry in the direction of more efficient customer interaction
Improving worldwide sales channel as a way to retain and expand the sales
Consistent growth in wireless communication as well as the smartphone technology
Pay attention to extending the application area of Bluetooth LE Beacons

According to


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